Social media management means the management of an organization or organization's accounts on social media platforms. This includes activities such as creating, sharing and publishing the content of accounts. Social media management can also include activities such as increasing the number of followers of social media accounts and managing interactions.
Social media management is done to promote an organization or organization's brand or products, to manage customer relations and to increase customer satisfaction. In this way, an organization or organization can reach and communicate with its target audience through social media platforms.
Social media management is done by a person or team that manages the social media accounts of an organization or organization. This person or team is well aware of the features and usage patterns of social media platforms and manages accounts based on this knowledge. Social media management, when done in accordance with the goals of an organization or organization, can achieve purposes such as promoting brands or products and increasing customer satisfaction.